Meet Miroslav Boljević
Chief Design Officer and the Swiss Army knife of creative thinking and doing™. MA in Design. Brought to life companies, products, and digital–physical solutions. Shaped hundreds of brands. Now focused on the most meaningful challenge yet: building a better future for two beautiful kids.
Miroslav Boljević
Chief Design Officer
With curiosity, tenacity and optimism, I enjoy bringing meaningful ideas to life. I excel in building teams, prioritizing people and their development, and ethical governance. Quality drives my work, and I find satisfaction in creating long-lasting solutions. Leading with empathy and clarity, I prioritize collaboration in an egalitarian environment. As a versatile generalist, navigating diverse projects comes naturally. I tackle ambiguity while effectively managing budgets, timelines, and relationships with stakeholders and vendors. I simplify because less is more. PS That ™ in the headline is a wink to my style—confident in what I bring, but always grounded and up for a good laugh along the way.
Vision and Goals
Personal and Professional Goals
To build a future where design and technology serve people — without compromise. Every decision, every solution, every brand I help shape is grounded in ethics, respect for our planet, and care for those who come after us. I believe that creativity has a responsibility: to leave things better than we found them.
Short-Term Goals
My goal is to lead with integrity, to question what we build and why — and to walk away from what doesn’t serve humanity or the world we share. Products, services, and systems are only successful if they improve lives and protect our collective future.
Long-Term Goals
I invest in people. I build with empathy. I simplify complexity. And I hold myself accountable for creating meaningful, lasting impact. When the work is done right, it outlives us in the best possible way.
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